The Michelin Man has been an advertising icon since 1894. We thought we’d take a trip through our archives and share some of our favorite classic Michelin memorabilia. First up, this poster of the Michelin Man riding a motorcycle, originally designed and printed for the Italian market at Verga Printers in Milano, 1959. Interestingly, Michelin first patented the concept of radial tires in 1946, but radial motorcycle tires didn’t actually hit the market until the 1980’s. Click here to download and

The Michelin man, Michelin stars, and the story behind why we trust a tire company to tell us where to eat — here's how it all began | NowThis

#ThrowbackThursday – Watch the evolution of the Michelin Man through the ages! See the full video and create your own story here: https://goo.gl/f8u4LX #TBT | Michelin