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Cola Battle: Coca-Cola vs. Pepsico! Who is leading the race? In the battle of the beverage giants, it turns out that Pepsico is ahead. With impressive sales of $86.4 billion in 2022, Pepsico comes out on top. But let's not forget that Coca-Cola has caught up with a strong growth rate of 11.3%. The numbers speak, but which Coke is your favorite? Comment below! 👇🏼 #cocacola #pepsico #statista #empowerinpeoplewithdata | Statista
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Pepsi ha revivido la rivalidad con Coca Cola en su más reciente comercial para el Super Bowl, titulado “The Choice”, al mostrar a un oso polar – animal asociado desde hace tiempo a la marca rival– eligiendo una Pepsi Zero Azúcar con los ojos vendados. Al respecto, Mark Kirkham, director de marketing de PepsiCo Beverages, explicó que recurrir a la mascota de la competencia busca generar conversación entre los consumidores. "Nos da la confianza para reavivar la conversación sobre el sabor", agregó
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