Starbucks will introduce a new three-tiered system to its US loyalty program on March 10, chief brand officer Tressie ...

Brevo’s 2026 Smart Loyalty Guide makes the case for CRM-integrated loyalty that uses AI to close the inactivity gap.

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

Switzerland's loyalty market offers significant opportunities for growth through diverse program models such as points, ...

As hotel loyalty programmes evolve from transactional reward schemes into personalised, lifestyle-integrated ecosystems, we ...

Customer expectations are shifting, and engagement with traditional loyalty programs continues to decline. Many organizations still struggle to align loyalty initiatives with measurable business ...

Starbucks Unveils Reimagined Loyalty Program The updated Starbucks Rewards program, which launches on March 10, introduces ...

Avolta (SIX: AVOL), leading global travel retail and F&B player and King Power, Thailand's largest travel retail group, today announced a landmark loyalty partnership launching on November 1, bringing ...

World of Hyatt reaches more than 60 million members, growing at a rate of nearly 30% annually since 2017 Hyatt Hotels Corporation (the “Company”) (NYSE: H) today announced an expanded agreement with ...

Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...

Loyalty marketing experts continue to debate how to fix loyalty programs they quietly acknowledge are underperforming. If a brand cannot prove its loyalty program has a meaningful, profitable impact, ...

PDI will remain the technology and service provider of the platform. Fuel Rewards is available at more than 12,000 participating Shell locations where members can save cents-per-gallon-off on fuel.