SINGAPORE--(Marketwired - Oct 15, 2014) - POCARI SWEAT, one of the leading isotonic beverage in Singapore, released a mobile application today -- 'POCARI CROSS RUN'. With the increasing number of ...

Dubai, 12 April 2006: The Olympic Council of Asia and the Doha Asian Games Organising Committee (DAGOC) officially signed a partnership agreement today with Otsuka Pharmaceutical Co. Ltd of Japan, ...

SINGAPORE — Top Singapore marathon runner Mok Ying Ren has clinched a one-year sponsorship deal with Japanese isotonic drinks brand Pocari Sweat. And his bid to compete at the 2016 Olympic Games in ...

This case study describes how Pocari Sweat, an isotonic drink brand in Singapore, used new technology to create a brand experience to increase plateaued sales and consumer engagement. This case study ...

Philippine South East Asian Games Organizing Committee Chairman Alan Peter Cayetano (second from left) lock hands with (from left) Director General Patrick Gregorion, PT Amerta Indah Otsuka President ...

SINGAPORE - Isotonic drink Pocari Sweat announced a partnership with local long-distance runner Neo Jie Shi on Tuesday, offering her support in the lead-up to the Olympic Games in Rio de Janeiro this ...

This is because as an ion supply drink, it closely resembles the dextrose, which is used to replenish vital minerals and nutrients lost during diarrhea and vomiting and other medical emergencies,” ...

Out-shouted in media and out-stocked in retail meant Pocari Sweat was invisible – where visibility is everything. Pocari Sweat is a Japanese isotonic beverage brand, which has been present in the ...