Opinions expressed by Digital Journal contributors are their own. Envision being able to predict on-site customer trends, empowering GMs to make informed business decisions and fine-tune operations ...

Digital marketers today face an unrelenting demand for video content. Social media feeds prioritize motion, audiences scroll past static posts, and competitors ...

Every so often digital platforms have to shift their analytic capabilities so that the metrics better reflect how marketers deploy their media campaigns. YouTube is among those platforms. The recent ...

Amplitude, Inc., a leading digital analytics platform, is unveiling Amplitude Made Easy, a new, radically simple platform experience designed to make digital analytics easy for everyone. Spurred by ...

ExlService Holdings has transformed into a digital-first, analytics-driven company, with over half of its revenues from AI and analytics, driving deeper client integration and higher margins. Strong ...

BOSTON--(BUSINESS WIRE)--Snowplow, the leader in customer data collection and analytics, today announced the launch of Snowplow Digital Analytics on Snowflake Marketplace. Snowplow Digital Analytics ...

SUNBURY-ON-THAMES, UK, October 11, 2023 /EINPresswire.com/ -- Celebrus refines data analytics reporting with the unveiling of Celebrus Digital Analytics (CDA), a new ...

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. Data analytics can help small ...

The ability to make informed decisions quickly is a competitive advantage for businesses, and being able to analyze data can give companies an upper hand. As businesses strive to optimize marketing ...