POP MART’s LABUBU x Sanrio collaboration brings Hello Kitty, My Melody, Kuromi, and more to new vinyl plush pendant blind boxes and a premium collectible doll. Here’s how and when to buy.

The collaboration includes Labubu x Sanrio Characters Series Vinyl Plush Pendant Blind Boxes – Labubus dressed as different ...

The new collaboration introduces blind box charms and a collectible doll for fans and collectors.

When Hello Kitty popped up on a coin purse in Japan in 1975, the character created by Yuko Shimizu was an instant hit with consumers. Hello Kitty eventually made her way to the United States and ...

International toy company Pop Mart announced Friday that it is collaborating with Sanrio to release a new line of Hello Kitty-themed Labubu dolls.

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Over the years, Sanrio has had numerous branded items that combine its cute collection of kawaii mascot characters with the cuddly allure of Squishmallows. Now, that continues with a new version of ...