LONDON (Reuters) - Telecoms gear maker Alcatel-Lucent unveiled on Tuesday a new mobile advertising platform to compete with Google, Apple and Orange in an industry which is seen as on the cusp of ...
Alcatel-Lucent has begun offering a new mobile ad service that lets wireless operators offer subscribers opt-in messages about a sale at a local store or the nearest location of a favorite retailer.
LONDON, April 13 (Reuters) - Telecoms gear maker Alcatel-Lucent unveiled on Tuesday a new mobile advertising platform to compete with Google, Apple and Orange in an industry which is seen as on the ...