24 Companies and Brands Featured at ATSC’s NAB Show Exhibit as U.S. Broadcasters Ramp Up Next-Generation Experiences with High Dynamic Range, Interactivity for NEXTGEN TV Viewers LAS VEGAS--(BUSINESS ...
The annual National Association of Broadcasters (NAB) convention gets underway tomorrow, April 5, 2025, in Las Vegas, and one of the first show-related news items to hit my mailbox details a new ATSC ...
For the past five years running, I’ve written an annual check-in on ATSC 3.0 (or “NextGen TV”), the broadcast standard that’s supposed to greatly improve over-the-air TV. Every year, it’s been a story ...
WASHINGTON--(BUSINESS WIRE)--ATSC, the Broadcast Standards Association, today announced that Brazil’s Fórum do Sistema Brasileiro de TV Digital Terrestre (SBTVD Forum) has recommended to the Brazilian ...
For a case study in how a once-promising technology turned toxic, look no further than ATSC 3.0. Also known as NextGen TV, the new broadcast standard promised to revolutionize free over-the-air TV ...
Major station owners are bringing interactivity to broadcast, hoping that will convince consumers — particularly younger ones obsessed with TikTok — to buy new NextGen TV sets. The interactivity is ...
WASHINGTON, D.C. — The NextGen Video Information Systems Alliance (NVISA) and the Advanced Television Systems Committee (ATSC) have struck a strategic partnership with Federal Emergency Management ...
NAB shifted Sam Matheny, former executive vice president for technology and chief technology officer, to his new role as ...